Creative Specifications

Creative Specifications

Banner Creative Specifications

File Types GIF, JPEG, PNG
Maximum File Size 150K
Ad Formats 970x250 (Custom Desktop)
300x600 (Half Page Ad)
160x600 (Wide Skyscraper)
300x250 (Medium Rectangle)
728x90 (Leaderboard)
300x50 (Mobile Leaderboard)
320x50 (Mobile Leaderboard)
300x100 (Custom Mobile)

Video Creative Specifications

File Types MP4, FLV, WEBM, MOV, MPG, MPEG
Maximum File Size 200 MB
Minimum Length Greater than or equal to 5 seconds
Maximum Length Less than or equal to 300 seconds
Ad Formats {Set 1} | {Set 2}
Aspect Ratio 16:9 | 4:3
Recommended Size 1920x1080 | 640x480
Minimum Size 640x360 | 480x360
Bitrate Greater than or equal to 2500 kbps
Companion Banners | File Type JPG, GIF, PNG
Companion Banner | Ad Formats 300x250

CTV Creative Specifications

File Types MOV, MP4
Maximum File Size 50 MB, preferably compressed at 1.5 mbps
Minimum Length 15 seconds
Maximum Length 30 seconds
File Quality 1080p (1920x1080)
Bitrate Minimum of 1200-1500 kbps; 1.6-3.2 mbps preferred | 30k-50kbs for premium providers (i.e. Sling and Hulu)

Audio Creative Specifications

File Types MP3, M4A, WAV
Spot Lengths 15 and 30 seconds
Minimum Bitrate 160 Kbps
Companion Banners | File Types JPEG/JPG, PNG
Companion Banners | Ad Formats 300x250

Sponsored Headlines

File Types GIF, JPEG, PNG
Maximum File Size 150k
Ad Format 1200x1200
Title Character Max 40
Description Character Max 140

Other

3rd Party Advertising Supported Request Supported Ad Servers & Mediums
HTML5 Supported Request Specifications